Five decades of purposeful growth, honest partnerships, and products that have graced Indian kitchens across generations.
A 50+ Year Story ofÂ
Trust, Innovation & Indian Pride
About Us
A Legacy Built
Over Five Decades
Neelam isn't just a brand of stainless steel kitchenware; it's a heartwarming tradition, passed on through generations. Our products have graced Indian kitchens for over fifty years, simmering curries, storing delicacies, serving full-course meals, and bringing families together to create wonderful memories. All this, while combining tradition with convenience and sustainability, to suit modern-day lifestyles.
It all began in 1972, when Premjibhai Dedhia and his brother Late Khiyashi Dedhia founded Neelam Metal Industries with a single, humble product - an aluminium milk cooker.Â
What followed was a journey defined not just by growth, but by passion and purpose.
Today, Neelam is a three-generation story, carried forward with the same heart it began with. Vishal Dedhia, the second generation, brought in structure, scale, and a global outlook to the business his father built. And now, the third generation is stepping in - Hemikaa and Prasham Dedhia are writing the next chapter, bringing fresh energy to a legacy they hold close to heart while learning the ropes with the same dedication and pride that has defined Neelam since the beginning.
Five decades later, innovation remains at the heart of everything we do. We continue to evolve alongside the homes we serve — introducing new products that meet the needs of modern living, while staying true to the values we were built on.
Our Journey
1972
1972
Foundation Year
A dream takes shape: Neelam Metal Industries is born.
1972
First Product
The Aluminium Milk Cooker - humble beginnings of a legendary journey
1977
Venturing into Stainless Steel
 A bold new chapter unfolds as Neelam steps into the world of stainless steel.
1977
1977
First Stainless Steel Product
The Butter Dish marks Neelam's very first step into a legacy of steel.
1980-81
A Design Language Is Born
The Dinner Set arrives, shaping Neelam's identity for generations to come.
1982-83
A Diwali to Remember
The Revolving Dry Fruit Set, launched for the festivities, becomes a favourite with customers.
1983-84
Inspired by Simplicity
The Travelling Set, inspired by the simplicity of Jain Sadhus, redefines how India carries its food.
1984
A Companion for Everyday Life
The Neelam Wire Tiffin arrives, efficient and compact in size, but becoming inseparable from daily Indian life.
1984-88
Tested by Time
These were not easy years, but with every challenge, we emerged resilient and stronger.
1997
Silver Jubilee
Neelam celebrates twenty-five years of trust and togetherness in Mumbai and Mount Abu with Pan-India Distributor partners.Â
1998-2004
A New Generation Steps In
Vishal Dedhia joins Neelam, mastering the business from manufacturing to dispatch, sales and distribution, ready to carry its legacy forward.
2006-10
A Giant Leap for Neelam
We mark our presence on the world stage while forging long-term associations with India’s corporate world.
2011-15
Celebrated for Excellence
The All India Stainless Steel Merchant Association honours us with the Udyog Ratna and the Vyapar Ratna AwardsÂ
2011-15
Embracing E-commerce
Our products found new homes on Amazon, Flipkart, and Snapdeal.
2020
Standing By Our Dealers
When the pandemic struck, Neelam continued to choose ‘partnerships’ over ‘pressure’.
2022
Golden Jubilee
Fifty years of love, trust, and togetherness, celebrated as one big Neelam family.
2022
A Lesson in Readiness
Implemented smart barcoding systems integration with Tally to enhance inventory control and accuracy to ensure on-time delivery.
2022-2023
A Digital Home of Our Own
Our very own e-commerce website opens its doors, letting customers shop and discover our products like never before.
July 2023
Unifying the distributionÂ
Launched Swift- Bringing all the distributors and retailers on a proprietary digital ERP App.Â
2024
Celebrating Impactful Communities:
Initiated the Women of Steel platform to recognise and honour women making a meaningful difference. What began as a recognition initiative quickly evolved into a prestigious award.
2024-25
Recognition by peers
Awarded ‘Maximum Domestic Sales Performance’ consecutively for the second year by the All India Stainless Steel Industries Association
2024-25
Rising From the Embers
Three accidental fire incidents tested us through adversity, paving the way for a state-of-the-art warehousing facility in Virar.
2024-25
A Work in Progress
Product and brand development for VacFresh begins
January 2026
Recognised for Integrity
Neelam is honoured as ‘The Honest & Authentic Brand 2025’, a mark of how we do business.
January 2026
Trusted, Once Again
Neelam is honoured with the ‘Most Trusted Brands of India’ award for the second time.
May 2026
A Global Beginning
Neelam steps onto the global stage, officially launching our overseas operations in the UAE.
June 2026
Welcome to Neelam Haus
Neelam Haus arrives - a home for every kind of kitchenware and kitchen sets.
Mission 2029
Scaling Freshness
The VacFresh vertical sets its sights on a 100X milestone with 100+ products in the pipeline
Mission 2030
The Grand Goal
The boldest chapter yet unfolds, we set forth a bold 10X vision—driving Neelam’s domestic and global growth to ten times its 2026 scale, redefining our reach, impact, and industry leadership..
Honesty & Integrity
We are upright and moralistic in all our transactions, making us dependable and trustworthy in the eyes of all our stakeholders.
Innovation
We are disruptive and seek to create a high impact in the marketplace with unique products and sets that enhance everyday lives, meet every kind of cooking, serving and storage need, and are convenient to use.
Inclusivity
We believe in ‘taking everyone along’; our customers, dealers, distributors and employees, by being their partner for life.
Relationships
Our relationships matter to us, and we strive to take everyone along on our journey; our stakeholders, customers, dealers, distributors, vendors, etc., everyone.
Behind every product and every milestone areÂ
The Values We Live By
At Neelam, our values are not aspirational statements. They are the principles that have guided every decision, every partnership, and every product we have ever made.
Our Vision
To be a sought-after brand of sets that fulfils kitchen and dining needs in every home in India and across the world.
Our Mission
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Become the No. 1 brand of dinner sets in India by 2030 and globally by 2050
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Become leaders in cookware, serveware, and storeware by creating innovative products and sets
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Empower our people to be leaders, and build an ecosystem of innovative thinkers